Peugeot: Case Study

Peugeot Turkey set themselves the following Goals with their latest marketing campaign:

- Reduce cost per lead (CPL)

- Lower operational costs and increase productivity

- Gain insights into Peugeot consumer's online behaviour and accumulative 1st party data


Over the course of the next 6 months their approach provided them a 15% monthly drop in CPL and a massive 98% reduction in creative costs.


Want to know how they did it? Then read the full case study here


Full Case Study